Our Reviews

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DealerRater Apr 14, 2025

We purchased a new Traverse. Morgyn Bailey was our sales rep and did a great job of walking us thought the process and getting us taken care of. Also answered question we had later after the sale.

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DealerRater Apr 10, 2025

I purchased a 2019 Chevy Equinox from Denny. I received quality care and was taken through the process quickly and smoothly. Clayton in finances did a thorough job of explaining the vehicle service contract options. The entire staff was very courteous.

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DealerRater Apr 5, 2025

i purchased a new 2025 sierra. Denny and his staff treated me very good. they found the truck I wanted and was able to get it fast and close the deal.

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DealerRater Mar 12, 2025

We purchased a used 2021 vehicle from Ken Nelson Auto Group. I put in a request for information on the vehicle via their website and Brandon called my within 10 minutes. We drove in the next morning and he had it waiting for us at the door for a test drive. The offered us a good trade value for our vehicle and that made it an easy decision to make the trade. Good price, good trade value and easy financing. A+

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DealerRater Mar 8, 2025

I took my granddaughter to look at a vehicle at Ken Nelson’s. Our salesman was Peter Powers He did an awesome job of explaining the process and making sure that we felt comfortable. I would recommend any one who is looking for a vehicle to contact Peter. Peter thank you very much for everything. Dale B

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DealerRater Mar 6, 2025

Just bought a new truck from Morgyn Bailey and just wanted to say that my buying experience was very positive as she kept in contact with me through emails, texts and phone calls in a timely manner as well as was very patient with me to assure that I drove away happy in my new vehicle. Together Morgyn and Chad have definitely went above and beyond and will be returning to them at Ken Nelson for future vehicles when needed.

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DealerRater Mar 2, 2025

I’ve always have had good service with Ken Nelson, And as always Peter Powers has taken care of me on multiple car deals!

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DealerRater Nov 7, 2024

Do not patronize this business. Especially the service department. You will be lied to and cheated. Buyer beware. Incompetance rules.

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DealerRater Jul 12, 2024

Brayden and the staff were very pleasant to work with. We would do business with them again!

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DealerRater Mar 17, 2024

Ken Nelson Auto group is one of the best dealers from whom I’ve purchased a car in over fifty years. Austin and Kyle were cooperative, helpful, and professional at each phase of the transaction on a 2023 Nissan Rogue SL. Kyle communicated with by email in a timely, precise, and concise manner. Austin delivered the car to our home in Freeport after having it attended to as part of the deal. He demonstrated everything he could about the car’s interior features to my wife in a patient way. A week after we took ownership, Austin placed a courtesy follow-up ... Read More

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Welcome to Ken Nelson Auto Group

Welcome to Ken Nelson Auto Group
If you’re near Sterling, Freeport, or Rochelle, and you’re looking for new car deals, skip all the other new car dealers in Dixon and see Ken Nelson Auto Group. Our selection of new vehicles consists of models from the top manufacturers in the auto industry, including Nissan, Jeep, Buick, and more. Why settle for one make when you can pick multiple industry favorites? Our diverse lineup of new car deals makes us one of the most versatile auto retailers in Dixon. If you’re after quality new car dealers in Dixon, Ken Nelson Auto Group doesn’t just give you one. We go the extra mile with 5 top-tier new car dealers in Dixon, ensuring you find exactly what you want.

Used Cars for Sale In Dixon
We understand not all of our clients are looking for new car deals. If your budget doesn’t match any new car dealers in Dixon, you’re in luck—we also have a vast inventory with plenty of used car deals. Don’t settle for the lemon lots when you’re looking for used cars for sale in Dixon. We go out of our way to vet only the highest quality pre-owned vehicles, making us one of Dixon’s top used car dealerships. At Ken Nelson Auto Group, we offer standard used models, certified pre-owned, and options priced under $20K. Thanks to our buying power and collection of retail locations, other used car dealerships in Dixon can’t match our value. We offer rotating used car deals with different monthly specials, bringing you even more value.

Experience the Ken Nelson Auto Group Advantage Today
Whether it’s new car deals or used cars for sale in Dixon, we offer a unique set of tools to give our clients the advantage that other new car dealers in Dixon can’t match—and you certainly won’t find them at any used car dealerships in Dixon. When you come to us for your automotive needs, we go the extra mile by providing benefits like:

Our trade valuation tool for accurate estimates of your current model
A payment calculator to help calculate exactly what your budget can handle
A secure finance application portal to get you quick and easy online approval
A service team to handle your maintenance needs
Finance experts to help with all of your loan and leasing options
Our “Find My Vehicle” search portal to acquire any vehicle we don’t have in stock
Our friendly, knowledgeable customer service team is the best of all of our services. Visit one of our 5 locations today and learn what Ken Nelson Auto Group can do for you!

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